Author Archives: Hayim Makabee

About Hayim Makabee

Veteran software developer, enthusiastic programmer, author of a book on Object-Oriented Programming, co-founder and CEO at KashKlik, an innovative Influencer Marketing platform.

Lean Startup Principles: Vanity Metrics and Actionable Metrics

Posted on March 23, 2021 by Hayim Makabee

One of my favorite topics during my recent studies at ThePowerMBA was the Lean Startup. I read the Lean Startup book by Eric Ries several years ago, and since then I have been trying to follow its main principles. In … Continue reading →

Posted in Efficacy, MBA, Startups, ThePowerMBA | Tagged , , , | Leave a comment

The Power of the Platform Business Model for Startup Companies

Posted on March 8, 2021 by Hayim Makabee

One of the most interesting concepts I’ve studied at ThePowerMBA was the Platform Business Model. Many of the most successful companies today are based on platforms: Amazon is a platform in which consumers are able to purchase almost anything. Facebook … Continue reading →

Posted in MBA, Social Networks, Startups, ThePowerMBA | Tagged , , , | 1 Comment

Measuring your Success: Dimensions of Self-Realization

Posted on February 26, 2021 by Hayim Makabee

The image below has become very popular recently, with lots of people sharing it on social networks. It addresses the issue of Work-Life Balance, which I already discussed in a previous post. I don’t like the image above, because it … Continue reading →

Posted in Efficacy | Tagged | Leave a comment

The Blue Ocean Eliminate-Reduce-Raise-Create (ERRC) Grid

Posted on January 18, 2021 by Hayim Makabee

During my studies at ThePowerMBA, I had the opportunity to revisit the main concepts of the Blue Ocean strategy, which offers several tools for companies that want to improve their unique value proposition, by differentiating their products from the competition. … Continue reading →

Posted in KashKlik, MBA, Startups, ThePowerMBA | Tagged , , , | 2 Comments

Remote Working is Here to Stay: Good or Bad?

Posted on December 30, 2020 by Hayim Makabee

One of the most interesting changes in the year of 2020 was the high increase in the number of people working from home. According to this article from the World Economic Forum, “roughly 35 to 40% of employees in developed economies … Continue reading →

Posted in Efficacy, Hiring | Tagged , | Leave a comment

Measuring your Startup: Unit Economics, CAC and CLTV

Posted on November 27, 2020 by Hayim Makabee

During my studies at ThePowerMBA I was introduced to the concept of Unit Economics. The main goal is to define clear metrics to measure the performance of our business, including the measurement of our costs, our revenues and our profits. … Continue reading →

Posted in MBA, Startups, ThePowerMBA | Tagged , , | Leave a comment

Applications of Machine Learning INDT Webinar

Posted on November 13, 2020 by Hayim Makabee

This week I had the pleasure to be invited by the INDT (National Institute for Technological Development) in Brazil to participate in a webinar about Artificial Intelligence (in Portuguese). In the slides and video below, I present several applications of … Continue reading →

Posted in Data Science, Machine Learning, Recommender Systems, Research, Startups | Tagged , , , , | Leave a comment

Angles of Analysis: KashKlik Case Study

Posted on October 23, 2020 by Hayim Makabee

During my studies at ThePowerMBA I was introduced to the concept of Angles of Analysis, which are the aspects we should consider whenever we analyze a business model. The main goals of this analysis are: Be able to analyze the … Continue reading →

Posted in KashKlik, MBA, Startups, ThePowerMBA | Tagged , , , | Leave a comment

Planning Your Aliyah

Posted on October 20, 2020 by Hayim Makabee

This week I was invited by the Jewish Agency to give an interview about Aliyah (immigration to Israel according to the Law of Return). In particular I spoke about Kiriat Yam, the city where I live. Many Brazilian Olim (new … Continue reading →

Posted in Israel | Tagged | Leave a comment

Applications of Machine Learning

Posted on October 14, 2020 by Hayim Makabee

Last month I had the pleasure to be invited by the Brazil-Israel (BRIL) Chamber of Commerce to participate in a webinar about Artificial Intelligence (in Portuguese). In the slides and video below, I present several applications of Machine Learning and … Continue reading →

Posted in Data Science, Israel, Machine Learning, Recommender Systems | Tagged , , , | Leave a comment